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SISU — Heating with Humor (Online Spot)

2023

A tongue-in-cheek online spot about heating with pellets.

In Northern Europe, pellets have long been a common fuel: renewable, efficient, space-saving, consistent in quality and independent of fossil fuels.

Sisu, Finnish for resilience, appears as an ironic cliché of a Finnish woodworker, half myth, half everyday figure. Sisu walks the narrator through the three main reasons for using pellets, in a history that claims to be 100% accurate.

Directed by Georg Blume, camera by Moritz Dörflinger.

Credits

Client
SISU Energy (equitrade)
Director
Georg Blume
Executive Producers
Georg Blume & Peter Schöffer
Director of Photography
Moritz Dörflinger
AC
Daniel Dajakaj
Gaffer
Christopher Macher
VFX
Marcos Medvedov
Editor
Sebastian Steinwendtner
Colorist
Valentin Bernauer

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