Frequently asked questions
What clients and agencies ask us most before a production.
About dockyard
What does dockyard do?
dockyard is a film production brand of ICS Media GmbH, based in Vienna. We produce commercials, online spots, image films, product videos and music videos, and with our studio dynam!c we cover design and animation. Post-production and production service for shoots in Austria and, with our partner team in Bucharest, in Romania are part of the offer, from the first concept to the final master.
Where is dockyard based, and do you shoot outside Austria?
Our office is at Hasnerstraße 123 in 1160 Vienna, and ICS Media GmbH has a second office in Gmunden, Upper Austria. For shoots in Romania we work with our partner team in Bucharest. Through a network of long-standing partners we also produce in other European countries and take care of scouting, crew and logistics on location.
Who do you work for?
We work for brands, institutions and advertising agencies. Productions include the Wiener Riesenrad campaign “see things differently”, the Austrian Rexona spot with Nicolas Seiwald, spots for Hofer, Lidl, Fisker, BWT, Toppik, Maybelline and the Vienna Tourist Board, McArthurGlen for McCann UK, films for the Oesterreichische Nationalbank, AMS and Volkshilfe, and music videos. Selected projects are in our portfolio.
How is dockyard connected to ICS Media and VAIN?
dockyard is not a separate company but a brand of ICS Media GmbH, registered in Gmunden (FN 99242w). Contracts are made with ICS Media GmbH, whose managing director is Dieter Krinninger. ICS Media has more than 30 years of experience. Within it, dockyard stands for live-action film production and our sister brand VAIN for AI film production, so one project can combine both. More at ics-media.at and vain.at.
Services
Which kinds of films do you produce?
TV commercials, online and social spots, image films, product videos, campaign films and music videos. Depending on the project we take over the whole chain or single parts of it: concept and script, casting, location scouting, shoot, editing, colour grading, sound design and delivery in all formats the media plan needs.
Do you also do animation and VFX?
Yes. Our design and animation team dynam!c produces 2D animation and motion graphics, explainer videos, 3D animation, CGI and VFX, stop motion, illustration and brand design. Animation can stand on its own or be combined with live action, for example for product visualisations or packshots in a commercial.
Can dockyard be our service production in Austria?
Yes. For agencies and production companies from abroad we organise shoots in Austria: location scouting, local crew, equipment, casting, permits, on-set production and, if you want, post-production in Vienna. With our partner team in Bucharest we also shoot in Romania. Examples are bet-at-home in Transylvania and McArthurGlen in Parndorf for McCann UK. Rates in Austria are below those in London, Paris or Berlin.
Do you work with agencies and support pitches?
Yes, agency partnerships are a large part of our work. We coordinate closely with the agency from the first idea to delivery and support pitches with mood films, mood frames and early calculations, so that concept, execution and budget hold up in front of the client.
What equipment and crew do you work with?
We work with experienced film crews and current camera, lighting and grip equipment. Special setups such as motion control with the MRMC Bolt, virtual production and the U-Crane are available for shoots that need them. Crew and gear are put together for each project, in Austria or with our partners abroad.
Do you handle post-production?
Yes. Editing, colour grading, sound design, music, CGI and VFX are done in-house or with long-standing partners, coordinated by our post-production supervisor. You get one contact for the whole post-production and final masters in the formats and aspect ratios your media plan needs.
Do you use AI in your productions?
Yes, where it helps the project: for AI mood films, previews and animation, and in post-production. We use AI as a tool alongside human creative work and handle it responsibly, including the question of rights to generated content. Whether and how AI is used is agreed with you for each production. AI film production is the work of our sister brand VAIN.
Can you plan a green production?
Yes, on request. If your brand has sustainability requirements for a production, we plan them in from the start: for example renewable energy where available, energy-efficient lighting, digital scripts, less waste, sustainable catering and considered transport. Which measures make sense depends on the shoot, and we agree them with you before production starts.
Working together
How do we start a project with you?
Send us a short brief via the contact form or to office@dockyard.at: what the film should achieve, target audience, channels and formats, timing and, if you already have one, a budget frame. We come back with questions or a first concept and a cost estimate that shows shoot days, crew, locations and post-production.
What does a commercial or image film cost?
That depends on concept, number of shoot days, crew size, locations, cast, animation and post-production, and on the usage rights you need. Because we produce from Austria, our rates are below those of London, Paris or Berlin. After your brief you get a detailed cost estimate so you can see where the budget goes.
How does a production run, and how many feedback rounds are included?
Every production has three phases: pre-production (concept, script, casting, locations, schedule), the shoot or animation, and post-production (editing, grading, sound, delivery). You approve each step. Unless agreed otherwise, two revision rounds per post-production step are included, as set out in our terms and conditions.
Who holds the usage rights to the finished film?
The usage rights you acquire are defined in the offer by type of use, media, territory and duration, for example online only in Austria, Germany and Switzerland, or TV and cinema internationally. Buy-outs and extensions can be agreed at any time. The details are in section 9 of our terms and conditions.
In which languages can we work with you?
German and English. Our team works internationally, and with our partners across Europe we also organise crews, cast and voice-overs in other languages. Contracts are made with ICS Media GmbH, and our terms and conditions are available in both languages.
More questions? Write to us.