Libro - Online Spots

In Libro’s Online Spots, the client wanted to surprise the audience with a surprising and
unexpected statement for the CI of the brand. Our idea was to create emotional spots
connected to Libro’s Slogan “Schule, Schenken, Staunen”. The challenge was to make the Spots
work Online and on POS-Systems simultaneously.


Agency: DMS

Client: Libro

Direction: Georg Blume

Camera: Anna Hawliczek

Production: Werner Brunthaler