Libro - Online Spots
In Libro’s Online Spots, the client wanted to surprise the audience with a surprising and
unexpected statement for the CI of the brand. Our idea was to create emotional spots
connected to Libro’s Slogan “Schule, Schenken, Staunen”. The challenge was to make the Spots
work Online and on POS-Systems simultaneously.
Direction: Georg Blume
Camera: Anna Hawliczek
Production: Werner Brunthaler